Allstate is one of the greatest growth stories in American business history. From our beginnings in 1931 selling auto insurance through the Sears catalog, to the historic day in 1995 when we became the nation's largest publicly held personal lines insurance company, Allstate has built a legacy of innovation, service and success and is ranked among the Fortune 50.

The Allstate name is associated with reliability and financial strength. Our famous slogan, "You're In Good Hands with Allstate^®", is one of the most widely recognized in business history. And, more importantly, it accurately represents the service we deliver.

Now, through Allstate Financial Services, we have a razor sharp focus on targeting the retiree market as well as the vast and often financially underserved segment of middle income consumers, many millions of whom view Allstate as a trusted name and partner in insurance and financial services.